AI is answering questions about your business right now.You just don't control what it says.

I help service businesses show up correctly when someone asks ChatGPT, Claude, or Gemini who to trust.

Hi. I'm Lee Rowley.

(Not the former British Minister of State. Different guy. Nicer ties.)

Professional Lee:

Creative Director, A3 Innovation

Creative Director, A3 Innovation

I work at the intersection of AI and visibility.
Not "AI is coming." It's here. It's answering questions about you right now.
When someone asks ChatGPT, Gemini, or Claude:"Best cosmetic dentist in Columbus"
"Top HVAC company near me"
"Who should I trust for…"
The answers are not neutral. They are shaped.I've run hundreds of live queries across service categories. Strong businesses disappear in summaries that quietly favor someone else.At A3 Innovation, Alex McDowell and I test how AI systems describe your business, your competitors, and your category. Then we adjust the inputs that shape those answers.Structured data. Authority signals. Narrative clarity.We work with business owners who understand the game changed—and want to play it intentionally.If that's you, we should talk.

Travel Lee:

Creative Director, A3 Innovation

Founder, Birdie's Excursions

Not all my work happens in a browser.Birdie's is small-group travel for adults who don't want to be herded through "Top 10 Must-Sees."We build experiences that feel lived in.In October 2026, we're hosting The Haunted South — New Orleans at night, Biloxi legends, the Myrtles Plantation in St. Francisville.Spanish moss hanging like old secrets. Warm air that doesn't cool off when the sun goes down. Stories that linger longer than your luggage.My wife Carla and I host these ourselves. We like curious people. Slightly strange ones. The kind who ask better questions over dinner.We're not for everyone. That's intentional.

Lee (But Not Quite):

Creative Director, A3 Innovation

a.k.a. Reverend Sol Holloman

For work that doesn't fit neatly inside "professional" or "travel," I write and publish under a different name.
Yes, I'm ordained. Yes, that's on purpose.
Projects include:
Reverend Sol Ruins the Bible for Everybody (YouTube)
Dirty Gospel: The Inconvenient Death of Pastor Noah Delaney (novel)
If that's why you're here, you already know the tone.

Bottom line:

I build things.
Some of them protect businesses from being quietly misrepresented by AI. Some of them put people in haunted cities after dark. Some of them poke at theology until it pokes back.
If any of this resonates, let's talk.
— Lee

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